ServiceTitan’s acquisition moves signal they want the pool market. But ServiceTitan starts at $200+/month and takes months to implement. You start routes on Monday.
Everything a route-scale pool business runs on — recurring scheduling, chemistry logging on every visit, per-pool equipment records, SMS reminders, monthly card billing — live the same afternoon, from a phone.
$0 for your first 15 customers, $47/month flat after, $159 for a crew of up to 7 techs. No implementation project, no sales cycle, no absorption into anyone’s ecosystem.
The honest trade: it will never run a 100-tech dispatch floor, and it is not trying to.
The dominant enterprise platform for home services — dispatching, sales, financing, marketing analytics — priced from $200+/month and implemented over months, with pool-market ambitions via acquisition.
Best for: large multi-branch companies with office staff, for whom the machinery genuinely pays. If that is your five-year plan, watch this space; if your five-year plan is a great independent route, buy tools sized for it.
Consolidation. ServiceTitan has been acquiring its way toward the pool market, which tells you two things: the industry is worth owning, and the enterprise platforms intend to own it. For a large multi-branch pool company that future may fit; for an independent route operator it mostly means pricing built for someone else.
Entry pricing starts around $200+/month and real deployments commonly run far higher, before an implementation measured in months. The platform assumes office staff to operate it. None of that is criticism — it is a description of who it is for, and a route of eighty pools is not it.
For a solo tech or small crew, PoolPros is not replacing ServiceTitan — it is replacing the clipboard, the chemistry app, and the spreadsheet with one $0–$47/month tool. The enterprise feature list (call centers, financing, marketing attribution) was never part of your job to begin with.
The independents who thrive are the ones whose systems look big while their overhead stays small: professional service records with chemistry trends, automatic reminders, clean monthly billing. That polish is exactly what a purpose-built CRM provides without the enterprise bill.
The Team tier carries up to 7 technician logins and the Crew tier beyond that — which covers the realistic growth path of an independent pool company. If you someday run branches in three cities with a call center, you will shop up-market, and your data will export cleanly when you do.
No demo call, no onboarding project — sign up, import the route, and log tomorrow's readings. Free for your first 15 pools.
Start free